Designing for the New Normal
Whitney Museum of American Art, 99 Gansevoort Street, New York, NYRegister
Join us for Pratt’s annual Design Symposium. This year’s panel will explore how designers create for the global marketplace in a way that is generational, sustainable, inspirational.
Today, Global is more than a word. It’s a touch point that gives us one voice. A reason to create new visions, new products, new opportunities. As designers and marketers, creating new products that inspire, captivate and amuse us elevates our joy of living and gives meaning to our existence. From niche to major, brands are innovating for a generational marketplace. Our distinguished panelists will discuss how the three ‘P’s’ Product, Packaging and Promotion can take us there.